CCK CREATOR RESOURCE CENTER

Welcome, Creator 🎂

You’re officially in the CCK Cake Creator Challenge.

This page has everything you need to create your entry, stay on track, and submit your final performance stats.

Taste it. Shoot it. Post it. Win it.

1. Challenge Basics

Key dates, deadlines & what to know.

2. Brand Asset

Logos, photos, videos & guidelines.

3. Need Inspiration?

Ideas, hooks & content starters.

4. Posting Checklist

Everything to do before you post

5. Submit Your Stats

Share your 72-hour performance stats.

6. The Prize

See what’s up for grabs!

Now Go Create Something Sweet!

Taste it. Shoot it. Post it. Win it.

1. CHALLENGE BASICS

Your mission is simple:

Create one original TikTok featuring Cobblers Cakes & Kream.

Make us laugh. Make us hungry. Tell a story. Capture a reaction. Show off the food.

There is no required creative style.

We want to see what you can create.

Remember:
  • Tag Cobblers Cakes & Kream
  • Use #CCKCakeChallenge
  • Keep your TikTok account public during the challenge
  • Publish your entry before the official deadline
  • Submit your final performance stats after your 72-hour measurement period
Important Dates:
  • Entry Deadline: [INSERT DATE]
  • Final Posting Deadline: [INSERT DATE]
  • 72-Hour Stats Submission Deadline: [INSERT DATE]
  • Winner Announcement: [INSERT DATE]

2. DOWNLOAD CCK BRAND ASSETS

Need a logo, product photo, video clip, or brand reference? Use the resources below to help bring your idea to life.

Logos
Product Photos
Video Clips
Brand Guideline

3. NEED A LITTLE INSPIRATION?

Your TikTok should feel like you.

These are ideas to get you started – not scripts you have to follow.

Try a Hook Like:
Content Ideas:
  • First-bite reaction
  • Cake-cut reveal
  • Peach cobbler close-up
  • Slow-motion dessert pull
  • Blind taste test
  • Bring a friend or family member
  • Tell a funny story
  • Show your visit to the bakery
  • Compare your expectations vs. reality
  • Create a mini food review
  • Tell the story in your own style
Originality matters.

Don’t worry about making a traditional commercial. Make something people actually want to watch.

4. POSTING CHECKLIST

Before you publish, make sure:

☐ Your TikTok account is public

☐ Your video is original

☐ Cobblers Cakes & Kream is tagged

☐ #CCKCakeChallenge is included

☐ Your complimentary sample is clearly disclosed

☐ Your post is published before the deadline

☐ You save your TikTok URL

☐ You know when your 72-hour measurement period ends

5. SUBMIT YOUR STATS

Your entry will be measured during its first 72 hours live on TikTok.

Once your 72-hour period is complete, submit your final stats through the form below.

We may request:
  • TikTok URL
  • Views
  • Likes
  • Comments
  • Shares
  • Saves, when available
  • Screenshots of your TikTok analytics
Submit Your Stats

6. THE PRIZE

The selected winner will receive:

$500 CASH

plus the opportunity to become a:

CCK CREATOR-IN-RESIDENCE

A paid 3-month creator opportunity producing original social content for Cobblers Cakes & Kream.

Strong entrants who do not win may also be considered for future CCK creator opportunities.  So bring your personality.  We may be watching for more than one future creator.

SUBMIT YOUR STATS

Your entry will be measured during its first 72 hours live on TikTok.

Once your 72-hour period is complete, submit your final stats through the form below.

We may request:

  • TikTok URL
  • Views
  • Likes
  • Comments
  • Shares
  • Saves, when available
  • Screenshots of your TikTok analytics
Submit Your Stats

IMPORTANT DISCLOSURE

Because CCK provides your complimentary sample as part of the Creator Challenge, your TikTok should clearly disclose that relationship.

A simple disclosure could be:

“CCK provided me with a complimentary sample for the #CCKCakeChallenge.”

Please also use TikTok’s applicable Commercial Content Disclosure tools when posting your entry.

Keep the disclosure clear and easy for viewers to understand.